TAI is a Los Angeles-based jewelry brand founded by Tai Rittichai, known for its delicate, trend-forward designs that blend bohemian charm with modern elegance. Crafted in sterling silver and often gold-plated, TAI jewelry features meaningful symbols like evil eyes, stars, hearts, and celestial motifs, often accented with crystals or semi-precious stones. The brand emphasizes handmade artistry and accessible luxury, offering pieces that are stylish, versatile, and perfect for layering or gifting.
